Have you heard of the paradox of choice?

Hello human

💡Have you heard of the paradox of choice?

The paradox of choice is a concept that suggests that having too many options can lead to indecision or paralysis. It suggests that people will experience greater levels of anxiety and dissatisfaction with their decisions when faced with a vast array of choices.

📚 For example: 

Let's say you're looking to buy a new car. 

You may have an idea of what type of car you want, however, when faced with hundreds of makes and models with seemingly endless options, you may become overwhelmed and unable to decide.

In business, the paradox of choice can be applied by eliminating unnecessary options and simplifying the decision-making process for customers. 

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